Revenue operations, built plumb.
In construction, plumb means perfectly true: the line everything else is built on. We set up Salesforce, HubSpot and the systems around them the same way, so marketing, sales, success and finance work from one foundation and trust the same numbers.
30 minutes · No cost · You'll leave with at least one fix you can make this week.
Signs your revenue engine is out of plumb
Most revenue problems aren't sales problems. They're alignment problems. When teams, data and tools are even slightly off, everything built on top leans a little further.
Reports nobody trusts
Every meeting starts with arguing about whose numbers are right, and the forecast is a guess.
Broken handoffs
Leads sit untouched between marketing and sales, and closed deals land in onboarding with half the context.
A CRM the team avoids
Too many fields, duplicate records, and reps keeping the real pipeline in a spreadsheet.
What we do
Fixed-scope projects when you know what you need, ongoing support when you need a RevOps team without the hire.
RevOps Audit
A full inspection of your CRM, funnel and tools. You get a prioritized list of what's out of alignment and what each issue costs you.
- CRM health and data quality review
- Funnel and lifecycle-stage mapping
- Tech stack and integration review
- 90-day roadmap
CRM Implementation & Cleanup
New Salesforce or HubSpot setups, or a rescue of the one you already have.
- Objects, fields, pipelines and permissions
- Deduplication and data hygiene rules
- Migrations between CRMs
Automation & Integrations
Remove the manual work and make your tools talk to each other.
- Lead routing and assignment
- Flows, workflows and sequences
- Billing, product and support integrations
Reporting & Forecasting
One source of truth for pipeline, conversion and revenue.
- Executive and team dashboards
- Forecast categories and process
- Attribution and funnel metrics
Fractional RevOps
A monthly retainer for teams that need an experienced RevOps partner for admin work, new projects and advice, without a full-time hire.
From out of plumb to true
Discover
A free 30-minute call to understand your goals, stack and biggest pain points.
Diagnose
We audit your systems and data, and measure where things have drifted out of true.
Build
We fix the foundation first, then build on it, with regular check-ins and documentation.
Run
We train your team, hand over cleanly, or stay on as your fractional RevOps team.
Ops strategist. Salesforce developer. One person who does both.
I'm Ernesto Franco, founder of PlumbRevOps. I help B2B companies build revenue systems their teams actually trust, from the first lead to the signed quote.
My work sits where operations meets engineering. On the ops side, I map funnels, lifecycle stages, routing and forecasting so that marketing, sales and success work from one version of the truth. On the engineering side, I build in Salesforce with Flows, Apex and Lightning Web Components, and connect the CRM to billing, ERP, e-commerce and internal tools.
I've implemented and customized Salesforce CPQ, from product and pricing rules to custom quote line editors that make complex deals simple for reps. I also lead HubSpot migrations, moving records, pipelines and automations between HubSpot and Salesforce without losing history or breaking reports.
Because I'm a developer as well as a strategist, I don't stop at recommendations. When a process needs custom code, a clean integration or a tool that doesn't exist yet, I build it and document it so your team can own it.
Pick a time that works for you
Choose a meeting type, then pick a slot. Times are shown in your time zone, and you'll get a calendar invite with a video link.
Calendar not loading? Open the booking page or email hello@plumbrevops.com.
Questions, answered
Is the discovery call really free?
Yes. It's 30 minutes to understand your situation and see if we can help. No sales pitch and no obligation.
Do you work with Salesforce, HubSpot, or both?
Both, plus the tools around them: Pipedrive, sales engagement platforms, billing systems and integration tools like Zapier.
What size companies do you work with?
Mostly startups and growing B2B companies, from the first CRM setup through to teams with dozens of reps who have outgrown their original setup.
How is pricing structured?
Audits and implementations are fixed-price projects scoped after the discovery call. Fractional RevOps is a monthly retainer. You'll always get a written quote before any work starts.
Can you work with our in-house admin or team?
Absolutely. We often work alongside internal admins and ops people, and we document everything so your team can own it afterwards.
Ready to get your revenue engine plumb?
Book a free 30-minute discovery call and we'll find your biggest opportunity together.
Book your call →